Love it or hate it, since the earliest spreadsheet tools of the internet, rows and columns have shaped the way we organize information. For decades, traditional spreadsheets like Google Sheets and Excel defined the standard for data management. But as the digital workplace evolved, so did the tools. So here we find Airtable, a unique platform that blends spreadsheets with the power of a database.
Today, both Google Sheets and Airtable are top choices of students, creators, startups, and enterprises. Each tool shines in different ways, which can make it tough for users to decide which platform best fits their needs.
In this comparison, we’ll explore all of the key differences between Google Sheets and Airtable, break down their strengths and weaknesses, and help you decide which one you should choose.
We’ll also introduce IFTTT, our free automation platform that helps streamline tasks on both Google Sheets and Airtable so you can work smarter, not harder.
What are spreadsheet tools useful for?
Both Google Sheets and Airtable belong to the broader category of data management platforms. In simple terms, users input data, which can be sales, measurements, views, or really just about anything. These tools then organize and give insights on this data, in the form of statistics or strategy. Despite these similarities, Airtable and Google Sheets approach the concept from different angles.
Traditional spreadsheets, like Google Sheets, are primarily used to organize, calculate, and visualize data using rows, columns, and formulas. They’re staples in budgeting, academic planning, bookkeeping, and business reporting. With formulas, functions, and charts, they make it easy to analyze and interpret information. With this simple set of features, Google Sheets is one of the most reputable names in the spreadsheet market.
Airtable, on the other hand, is a newer product that expands on the spreadsheet model by adding database-like features. It lets users create relationships between tables, categorize information, and collaborate in more structured and focused ways.
Industries ranging from marketing to engineering use these tools to track projects, inventory, customer relationships, financial data, events and dates, and more.
As the world becomes increasingly data-driven, the ability to organize and interact with information effectively has never been more important. As such, you should be able to understand which tool is the best pick for your needs. This way, you'll end up with all of the features you want and nothing you don't.
Exploring a classic: Google Sheets
Google Sheets is a very well-known part of the Google Workspace ecosystem and has become a go-to tool for millions of people worldwide. Its clean interface makes it easy for beginners to pick up. Although it might not be the best for professionals, it's an excellent choice if you are looking to build a budget or collaborate on a class project.
Some of Sheets’ most recognizable features include real-time editing, shareable permissions, and a suite of Google-powered integrations (Pro tip: it also integrates with IFTTT to expand automations beyond just Google tools!)
Pros
Free to use: Because it runs in the browser, Google Sheets works on almost any device. Individuals and small teams can use it at no cost, making it one of the most accessible spreadsheet tools available.
Powerful collaboration: Multiple contributors can edit a spreadsheet at the same time and leave comments without version conflicts.
Easy integrations: Sheets connects natively with Google apps like Docs, Slides, Forms, and Drive, which simplifies sharing and data collection. It also integrates with IFTTT to connect with 1000+ other apps and services.
Cons
Limited for database tasks: While it can handle formulas and charts efficiently, Sheets wasn’t designed to manage relational data or complex workflows.
Not ideal for visualization-heavy projects: Though it offers basic charts and conditional formatting, you'll quickly hit limitations when attempting advanced reporting or modern visuals.
Limited for advanced users: Google Sheets is powerful, but it still lacks some of the automation, customization, and interface flexibility found in more modern tools.
Google Sheets Pricing
Google Sheets has a completely free version. Anyone with a Google account gets access to Sheets (along with Docs, Slides, etc.) for free.
Paid Workspace plans (which include extra features like more storage, business email, increased collaboration tools, etc.) start at $7 per user per month.
Airtable features: what to know
Founded in 2012, Airtable takes the base model of a spreadsheet and turns it into a flexible data platform. It feels familiar enough for seasoned spreadsheet users, but Airtable benefits more structured, creative, and operational teams.
Users can switch between views such as grids, kanban boards, calendars, galleries, and timelines, making Airtable good for project management and content organization.
Pros
Database power: Airtable allows for linked records, relational tables, and customizable fields, giving you a scalable way to store and connect information.
Intuitive views: Switching between grid, gallery, kanban, form, and calendar views helps teams visualize data in ways that Sheets simply can’t match.
Advanced features: Airtable supports lots of automations, scripting, extensions, and native integrations alongside integration with IFTTT.
Cons
Price: Although Airtable has a free plan, most of its premium features like automations and larger storage limits, come at a cost.
Steeper learning curve: The platform can definitely overwhelm users who aren't as tech-savvy or those who are used to a simpler spreadsheet app.
Less suited for traditional calculations: While Airtable supports formulas, its structure isn’t ideal for heavy numerical analysis or financial modeling.
Airtable pricing
Airtable does have a free plan, but its limited with caps on how many records you can keep in a database as well as how many editors can join a database. For paid plans, Airtable’s pricing depends on how many people (“seats/users”) are using it and how much data you need. Plans range from $20 per seat per month up to hundreds of dollars monthly for custom enterprise plans.
So, which tool is best for you?
Choosing between Google Sheets and Airtable ultimately comes down to what you need from your spreadsheet tool. If quick calculations, simple tracking, and effortless collaboration sound like what's important to you, Google Sheets is likely the more natural fit. For students, small teams, solo creators, or anyone who wants something lightweight and reliable, Sheets continues to be an excellent option.
Airtable, by contrast, shines most when your data requires structure or when you're managing multi-step projects that need more than just rows and columns. The ability to link tables, build relational systems, and switch between views makes Airtable feel like a blend of a spreadsheet and a modern app builder. Creative teams, content managers, operations departments, and businesses looking to scale processes often find Airtable’s flexibility helpful.
Your best option depends not on which tool is more powerful, but on which one fits the way you think and work. Fortunately, both platforms make it easy to experiment without committing to a paid plan. Google Sheets is free forever, and Airtable’s free plan is generous enough to help you explore its features.
Better data management With IFTTT
Using Google Sheets or Airtable is great for your workflow, and they boast a good list of starter automations to get you working smarter. However, for anyone serious about squeezing every ounce of productivity out of these tools and saving serious time, IFTTT is the no-brainer upgrade.
IFTTT (If This Then That) is our powerful and free automation platform that connects over 1000 apps and services to perform automated tasks. These can be as simple as connecting smart home devices and can be expanded to complex workflows between customer management systems, AI tools, social media, and much more.
By integrating Google Sheets and Airtable with IFTTT, you can automate all sorts of menial tasks that would normally have you hitting your head against the desk. Here's how to get started:
1. Create an IFTTT account: If you don't have an account, sign up on the https://ifttt.com.
2. Connect services: Use the search bar to find whatever services you are interested in. Click the "Connect" button and link your account by signing in. You can connect unlimited services for free.
3. Browse Applets: Head to the Applets tab in IFTTT and search through our library for an Applet that works for you. Don't worry, we have over a million (and counting) Applets for you to choose from. You can also create your own with our easy-to-use Applet builder.
Building your own Applet
Can't find exactly what you're looking for? On IFTTT, you can also build your own Applets and share them with the community. Simply click the 'Create' button, select a trigger action (e.g., When a task is added to Airtable) and an output action (e.g, Send a notification to a Slack channel).
IFTTT is designed to make automation easy for everyone. Regardless of technical experience, setting up an IFTTT Applet only takes a few minutes. Applets give you access to all types of advanced functions, like filter code and delay, which can be used to create impressive automations. For a more complete guide on everything Applet-related, check out our full guide here.
Top Google Sheets & Airtable Applets on IFTTT
1. Collect & organize data
Streamline how information enters each tool so you never have to manually transfer inputs again. You can get data from all sorts of different sources, from other database tools, social media, and much more.
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Automatically create new Airtable records for new Google My Business reviews
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Sync new contacts to Airtable
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Log how much time you spend at specific locations like the office or home in a spreadsheet
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Track your daily Fitbit activity in a Google spreadsheet
2. Sync information across tools
Keeping your data consistent everywhere by mirroring updates between platforms is a great way to ensure accountability. IFTTT makes this easy by reducing errors from manually doing it all yourself.
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Save your Fitbit sleep logs to a Google Spreadsheet
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Automatically save your Strava activities to a Google spreadsheet
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Automatically log new Airtable records to a spreadsheet
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Airtable to Todoist
3. Build automated dashboards
Turn activity from apps and devices into ready-to-analyze datasets.
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Import CSV file records into Airtable
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Add new Airtable Records to Akiflow as tasks
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Keep a simple spreadsheet of every Tweet you post
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Track every time the ISS passes over your house
4. Connect workflows for better productivity
Once your data is collected, it should then be used. These Applets can use data from your apps to keep your tasks, reminders, and records in sync.
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Connect Airtable to Salesforce & keep both databases in sync
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Airtable Weekly Recurring Tasks
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Airtable to iOS meeting events
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Put all your completed tasks in a Google Spreadsheet
Try IFTTT Today
Whether you're team Google Sheets, team Airtable, or somewhere in between, IFTTT helps your tools work better together. Automate your data tracking, sync updates across apps, and unlock the full potential of your workflows. We can't wait to see what you build. Get started with IFTTT for free today!

