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Automate your SendGrid integrations

SendGrid is a cloud-based email platform that helps businesses send transactional and marketing email at scale. It gives teams reliable inbox delivery, customizable and dynamic templates, and detailed analytics to track opens, clicks, bounces, and other engagement. Both developer-driven transactional alerts and marketing campaigns run through the same platform, with deliverability tooling like domain authentication and sender verification built in. Visit SendGrid.

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Create your own SendGrid workflow

Create custom workflows effortlessly by selecting triggers, queries, and actions. With IFTTT, it's simple: “If this” trigger happens, “then that” action follows. Streamline tasks and save time with automated workflows that work for you.

8 triggers, queries, and actions

Email bounced

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every 5 minutes for Pro and Pro+ users, and every hour for Free users.
This trigger fires when an email you sent through SendGrid bounces and cannot be delivered to the recipient.

Email marked as spam

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every 5 minutes for Pro and Pro+ users, and every hour for Free users.
This trigger fires when a recipient marks one of your SendGrid emails as spam.

Recipient unsubscribed

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every 5 minutes for Pro and Pro+ users, and every hour for Free users.
This trigger fires when a recipient unsubscribes from your SendGrid emails.

Find a contact by email

Pro plus icon
Query
A query lets your Applet retrieve extra data that isn't included in the trigger, so that your automation can include more complete or useful information.
This query returns the details of the marketing contact with the email address you specify.

Get email statistics

Pro plus icon
Query
A query lets your Applet retrieve extra data that isn't included in the trigger, so that your automation can include more complete or useful information.
This query returns aggregate email statistics for the date range you specify.

Send an email

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will send an email through SendGrid to the recipient you specify.

Add or update a contact

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will add a new marketing contact in SendGrid or update an existing one, optionally adding them to a list.

Add an email to the unsubscribe list

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will add an email address to a SendGrid unsubscribe group, or to the global unsubscribe list, so it stops receiving mail.

Email bounced

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every 5 minutes for Pro and Pro+ users, and every hour for Free users.
This trigger fires when an email you sent through SendGrid bounces and cannot be delivered to the recipient.

Email marked as spam

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every 5 minutes for Pro and Pro+ users, and every hour for Free users.
This trigger fires when a recipient marks one of your SendGrid emails as spam.

Recipient unsubscribed

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every 5 minutes for Pro and Pro+ users, and every hour for Free users.
This trigger fires when a recipient unsubscribes from your SendGrid emails.

Find a contact by email

Pro plus icon
Query
A query lets your Applet retrieve extra data that isn't included in the trigger, so that your automation can include more complete or useful information.
This query returns the details of the marketing contact with the email address you specify.

Get email statistics

Pro plus icon
Query
A query lets your Applet retrieve extra data that isn't included in the trigger, so that your automation can include more complete or useful information.
This query returns aggregate email statistics for the date range you specify.

Send an email

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will send an email through SendGrid to the recipient you specify.

Add or update a contact

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will add a new marketing contact in SendGrid or update an existing one, optionally adding them to a list.

Add an email to the unsubscribe list

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will add an email address to a SendGrid unsubscribe group, or to the global unsubscribe list, so it stops receiving mail.
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How to connect to a SendGrid automation

Find an automation using SendGrid

Find an automation to connect to, or create your own!

Connect IFTTT to your SendGrid account

Securely connect the Applet services to your respective accounts.

Finalize and customize your Applet

Review trigger and action settings, and click connect. Simple as that!
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About SendGrid

SendGrid is a cloud-based email platform that helps businesses send transactional and marketing email at scale. It gives teams reliable inbox delivery, customizable and dynamic templates, and detailed analytics to track opens, clicks, bounces, and other engagement. Both developer-driven transactional alerts and marketing campaigns run through the same platform, with deliverability tooling like domain authentication and sender verification built in. Visit SendGrid.

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