Explore Plans
Mobile menu Close menu

Automate your Google Ads integrations

With IFTTT and Google Ads, you can automate your advertising efforts, helping you reach the right audience for your business. Effortlessly connect your ad campaigns and streamline your customer engagement by setting up triggers and actions that save you time and maximize your marketing impact.

Create your own Google Ads workflow

Create custom workflows effortlessly by selecting triggers, queries, and actions. With IFTTT, it's simple: “If this” trigger happens, “then that” action follows. Streamline tasks and save time with automated workflows that work for you.

3 triggers, queries, and actions

New lead

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every 5 minutes for Pro and Pro+ users, and every hour for Free users.
This trigger fires when a new lead is created.

New campaign

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every 5 minutes for Pro and Pro+ users, and every hour for Free users.
This trigger fires when a new Google Ads campaign is created.

Add contact to customer list with email

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will add a contact to a customer list by their email.

New lead

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every 5 minutes for Pro and Pro+ users, and every hour for Free users.
This trigger fires when a new lead is created.

New campaign

Polling trigger
Polling Applets run after IFTTT reaches out to the trigger service and finds a new trigger event. These trigger checks occur every 5 minutes for Pro and Pro+ users, and every hour for Free users.
This trigger fires when a new Google Ads campaign is created.

Add contact to customer list with email

Action
An action is the task your Applet carries out after the trigger occurs. It defines what happens as the result of your automation and completes the workflow.
This action will add a contact to a customer list by their email.

Connect Google Ads to these apps and more

GET STARTED

How to connect to a Google Ads automation

Find an automation using Google Ads

Find an automation to connect to, or create your own!

Connect IFTTT to your Google Ads account

Securely connect the Applet services to your respective accounts.

Finalize and customize your Applet

Review trigger and action settings, and click connect. Simple as that!
Get started
USE CASE

Simple email notifications

Set up automated email notifications whenever a new lead form is submitted through Google Ads. This ensures you are instantly informed and can respond promptly.

Get started

Upgrade your automations with

Start your free trial

About Google Ads

Grow your business with Google Ads. Find the right audience for your business with ads across Google. Be seen where your customers are searching, browsing, and watching with Google Ads.

Connect Google Ads

IFTTT helps all your apps and devices work better together

Get started for free